Despite it being grammatically incorrect (Think differently), this campaign for Apple was a huge success. Indeed, it was Apple's ability to think out of the cream-colored plastic box that made for its incredible comeback. Apple's campaign utilized the creative genius to symbolize what was cool, innovative, a bit sassy and over the top: Hitchcock, Picasso, Lennon, Ansel Adams, Dylan and my daughter's namesake, Amelia Earhart.

You think different too. If you are a male, you probably think differently than a female (and these are research driven generalizations), but maybe not. Remember your thoughts may also conflict with your psyche. You may have all the emotions of a right-brained female, but societal constraints won't allow you to cry at the end of Gladiator, and you will claim that you didn't like The Notebook. Men tend to react, women to think first.

But it's okay, go out there and think from the other side.